Want audience engagement? Don’t be an expert.

If you want to engage an audience, if you want your message to stick, then to move from the posture or the tone of an expert to an experienced learner suggests you’re a learner, you’re trying to figure things out, I’m a learner, I just happened to be a little bit more experienced. I just happen to be five feet in front of you, on the same journey.

Source: Expertise can disconnect you quickly. Choose Vulnerability.

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