The compound effect.

There is a natural law known as the compound effect. If you invest a small amount of money consistently, eventually compound interest takes over and growth becomes exponential. The same holds true for any habit, whether good or bad. If you do something long enough, compounding will take effect, momentum will surge, and you’ll begin to experience exponential results.

Source: How to Become the Best in the World at What You Do — Medium

On reductive thought leadership.

The reductive thought leadership sets off a nasty cycle that overshadows the good work from publishers that deserves to get shared. All too often, that thoughtful journalism gets overshadowed by generic thought leadership. Not only are those thought leadership posts bad, but they also tend to lead to meaningless, supportive comments from people who suck up to executives and decision-makers. The suck-ups, in turn, mirror the advice content they see from established professionals with their own blandly inspirational memes and hashtags.

Source: How Microsoft Could Turn LinkedIn Into a Legitimate Facebook Rival – The Content Strategist

Stories fill Instagram’s content hole.

How that will impact the social media landscape remains to be seen. Built atop the massively popular Instagram feed, this content hole will compel users to fill it. Adults who want to play with Snapchat’s creation tools, but in front of an audience they’ve already built, will probably enjoy it.

Source: Instagram CEO on Stories: Snapchat deserves all the credit | TechCrunch

Stories — these self-destructing, bite-sized chunks of content — are a format, the same way status updates are a format. It was just a matter of time for another app to pick up on that.

So what’s the difference between Snapchat and Instagram now?

Here’s my take on it:

I only follow a couple of folks on Snapchat, and I’ve never felt compelled to snap back. If I want 1:1 conversations I can turn to Facebook Messenger or SMS.

The Snapchat UX felt weird, and I didn’t appreciate the lack of discovery tools for finding new content.

Meanwhile Instagram is a never-ending flood of friends’ updates, easy-to-find visual inspiration, amateur event coverage, strangers’ slice-of-life snapshots, etc.

And that sums it up for me. Instagram is open. Snapchat is closed. And I prefer open.

I enjoy posting to Instagram because I’m contributing to something bigger, e.g. an ever-growing collection of Toronto snapshots.