Writing & Management

“To Horowitz, the distinction between written and verbal communication is stark and in fact is what separates the wheat from the chaff. Good managers want to be held accountable and aren’t looking for ways to weasel out of responsibility. And so, good managers write, while “[b]ad product managers voice their opinion verbally and lament … the ‘powers that be’.””

via The Dullest, Most Vital Skill You Need to Become a Successful Manager | Walter C. | LinkedIn.

Make your words the hero of your design.

“Make your words the hero of your design, rather than adding them to a completed design the way a supermarket baker pipes a name into the blank field on a prebaked birthday cake from the case.”

via New Book Excerpt: Keep It Simple, But Not Simplistic – Copyblogger.

This is one of the things I love about Make (the WordPress theme that I’m using). You can prototype layouts and focus on your content first, then wrap the design around it.

I can’t stand being limited to squeezing content into pre-defined blanks on a website.

Raising Awareness via Buckets of Ice

“Raising awareness of ALS and the current state of ALS research is arguably as important as the immediate fundraising aspect. In the long run, there’s plenty to gain from getting the the public thinking about the disease — and this challenge is doing just that. And while it sounds like a negative that challenge participants can get out of making a donation by getting doused, it’s probably safe to assume that many of the high profile participants are also taking this as a moment to donate money.”

via Here’s why famous people are dumping ice water on their heads | The Verge.

Amen. Unlike planking and the cinnamon challenge and all that crap, this viral trend is for a good cause. So, even if you can’t donate, you’re at least helping spread awareness.