It’s been quiet on the WordCamp Toronto front for the last couple of months. We haven’t said much since the site went live in mid-February.That’s about to change. Starting today our organizing team will be holding bi-weekly meetings to work through tasks and get things done.
This’ll be a fun summer.
So much truth here. (Okay, maybe not the hot yoga part.)
Despite working in the persuasion industry, we have a terrifying knack of believing our own bullshit as it bounces around the echo chamber. Marketers marketing marketing to other marketers is never going to end well. In the constant search for a silver bullet, we sell each other new fads and develop new theories, dressed up in impressive sounding but ultimately empty terminology.
The echo can be deafening. It’s one of the reasons that I’ve been leaning more towards usability, documentation, and education over this last year.
I still have an interest in lead generation and marketing strategy+tactics, SEO and all that good stuff. But those topics fail to court my enthusiasm in the same way they did when I was fresh out of college in 2009.
The permanent record would follow you through life, and whenever you changed schools, or looked for a job or moved to a new house, people would see the shameful things you had done in fifth grade. How wonderful it felt when I first realized the permanent record didn’t exist. They were bluffing! Nothing I did was going to matter! We were free! And then when I grew up, I helped build it for real.
Although it conflicts with decades of research into effective practices, this model of instruction remains all too common in American K-12 and post secondary classrooms. However, more and more educators now recognize that the learning needs of students, rather than the curriculum pacing guide, should drive their instruction.
Ha, well, of course they were. Entitlement is a straight line pointing heavenward, and it should come as no surprise to Washio, where business is based on human beings’ ever-increasing desires, that their customers were upping the ante yet again.